Istanbul Class Tours provides travel planning services in Türkiye and Europe. The travel agency aims to offer tailor-made holidays to a national and international clientele. The service sector, including travel agencies, is one of the fast-growing business sectors of the economy, and Istanbul Class Tours aims to exploit the success of this sector by leveraging travel planning opportunities in eastern Turkey. Offer to discover the culture of the South, West and North, very different from Eastern culture. Eastern Turkey is culturally mixed and influenced by neighboring countries; mainly in Kurdish and Arabic which will be interesting to discover. The founders and employees of Istanbul Class Tours are experienced travelers and industry professionals who possess knowledge, can offer advanced experience and are capable and passionate about the succession and promotion of Istanbul Class Tours. (David Livingstone, 2010 p18) The company will take advantage of the growing tourism industry in Istanbul and Turkey by employing dedicated, admirable, honest, friendly and experienced staff. It will also ensure that it has active management that will help deliver luxury tour packages to clients. The company's goal is to offer comprehensive travel packages that control all arising issues and provide premium service to every customer. All experiences should be unforgettable and memorable. Istanbul class tours will provide good opportunities for international tourists who want to visit Istanbul and any other region of Türkiye. Istanbul Class Tours will focus on luxury packages and target customers who want to travel safely in a non-tourist area of ​​Türkiye. New tourist cities will emerge in the middle of a paper......, this company will describe; 1) Club Jully TourismClub Jully Tourism Company is located in the center of Istanbul in Besiktas, Jully Tours company operates on domestic and international grounds. It is one of the largest holiday and tour companies in the region. The company has been present in the target market for several years. Club Jully Tourisme offers many different adventure activities, but their service and knowledge is little or not enough for adventure destinations or activities. They have very limited advice, information and support for their customers, which is a disadvantage for them, but an opportunity for Class Tours to stand out as an innovative new travel services company. Istanbul Class Tours will improve some services and products offered by the company, which will help to offer similar services, but with a professional customer experience..