You think long and hard about something that will interest you, or maybe you see a video on the home page that looks interesting. You watch the video and notice the column that displays related videos. Once you click on a related video, you begin a cycle that can last for hours until you are forced to stop or something else catches your attention. You look at the video you just watched after going down the rabbit hole of similar videos and wonder, “How did I get here?” This has absolutely nothing to do with the video I originally started.