For example, if a person is motivated by taking risks or seeking novelty, they will not necessarily respond to the same methods that work for people suffering from traumatic stress or hypersensitivity. to daily stress (“The Addicted Brain”). The brain learns about addiction and stores it as memory, it's a long journey that can be slow and hesitant; in which, hopefully, the influence of these memories will be minimized (“How Addiction Hijacks the Brain”). New discoveries about the brain and addiction have opened up new treatment possibilities, but the process remains a classic race between rabbits and turtles. One avenue that has been studied is dopamine receptor antagonists, drugs that bind to dopamine receptors and prevent drug-seeking behavior (“The Addicted Brain”). Unfortunately, this treatment has given rise to problems related to the side effects it causes. The problems that arise from this are that substances that bind to dopamine receptors not only block addiction, but also block natural rewards (“The Addicted »).