“If there was a single market theme in 2012, it would be data discovery becoming a dominant architecture. » (Magic Quadrant 2013) Data discovery is one of the newest sections of the data analytics and technology industry. Information plays a very critical role in operations and processes, and users demand tools that facilitate access, analysis and sharing of data. There has been a growing demand for business intelligence expansion, and BI vendors are continually trying to satisfy these demands. However, the cost and complexity associated with BI tools limits growth. Therefore, users are turning to a new technology called “data discovery.” Data discovery tools have grown in importance because they are both complementary and competitive with traditional BI tools. With advances in dashboards, search and data analysis, these tools provide non-technical users with more advanced and powerful applications, through which they can easily deploy and customize product-related information. Data discovery tools do not restrict, but speed up ad hoc queries and provide more analytical flexibility to users. There are different types of data discovery tools available, including: search, dashboards, visualization, analytics, mashups, etc. Definition - Search-Based Data Discovery ToolsSearch-based data discovery tools provide users with the ability to design views and analyze multi-structured data using search terms. End users typically need information to make strategic business decisions, and without knowing which computer or storage application contains the data related to their tasks, users can experience significant delays. Se...... middle of document ...... and opportunities as data discovery evolves”: Inside Analysis, Web. November 9, 2013..• Sanjeev Verma: BI Trends, “Data Discovery vs. Traditional BI Tools,” Corbus. Internet. November 9, 2013.• “Search and Discovery Applications,” MarkLogic. Internet. November 19, 2013.• “HP Universal Search,” HP Autonomy. Internet. November 20, 2013• “Advanced search and navigation for an engaging user experience”, Attivio. Internet. November 17, 2013..• “EasyAsk eCommerce Search”. Internet. November 13 2013..