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  • Essay / Guajilote Cooperativo Forestal, Honduras - 1459

    Guajilote is a growing company but the organization of this company does not have a stable basis due to the political structure of Honduras. Also in Guajilote, the amount of mahogany wood was limited and was threatened by forest fires, illegal logging, and slash-and-burn agriculture. The timber trade was even restricted internationally. Guajilote was forced to lower the price of his wood because there was only one distribution area. Most, if not all, of Guajilote's employees had education beyond elementary school, and some were even illiterate. This made it very difficult for Guajilote's operations, because while Guajilote's employees were illiterate and had no education, the group had little knowledge of the market or business practices. Santos Munguia put political pressure on the only distributor in the market and began to obtain better prices for shipping. from the Guajilote woods. Even as Munguia transformed the company, he was often simultaneously revered, feared and hated. Munguia managed and made all decisions for Guajilote Cooperativo. Even if Munguia makes all the decisions and the employees agree with this, other members of the cooperative should also be involved in decision-making. In this way, the cooperative would not resemble a dictatorship. It was also said that Munguia paid himself and his second manager (his nephew) more than the other members of the cooperative.2. Perform a SWOT analysis of Guajilote. A SWOT analysis is a powerful technique for identifying strengths and weaknesses and examining the opportunities and threats you face. What makes SWOT particularly powerful is that with a little thought, it can help you discover opportunities that you are well-positioned to take advantage of. By understanding your weaknesses, you can manage and eliminate threats that would otherwise surprise you. Additionally, by examining yourself and your competitors using the SWOT framework, you can begin to develop a strategy that helps you differentiate yourself from your competitors, so you can compete successfully in your market.StrengthsThe only one business in Honduras: The Guajilote obtained the right to exploit the mahogany trees that fell naturally in the Muralla buffer zone. Strong leadership: Santos Munguia negotiated an increase in prices for the exchange of wood by putting political pressure on Suazo. Munguia's leadership played a big role in Guajilote's maturation in a work group and in the company. Relations with employees: Thanks to Munguia's leadership, the quality of life of Guajilote members has improved and the bonds between each member have been strengthened..