For example, it would be more appropriate to ask a 25 year old person to be in charge of editing a website rather than a 50 year old person much more experienced in marketing. industry. Separating the skills and knowledge of each individual will result in a more efficient business. Thus, several generations will be able to communicate with each other smoothly; contribute to a stronger corporate identity. In politics, an opportunistic party will apply generational theory to win the votes of young and old by declaring a manifesto that will satisfy the generations. For example, among the senior generation, the implementation of a stricter law will help gain the trust of seniors in the competing party. On the other hand, it would be wise to support the reasonable rights demanded by the younger generation. This effective strategy will ensure maximum support from the two very different generations for the competition.