Orwell addresses the issue of rhetoric in “Animal Farm” by illustrating how language can lead to corruption. In his book “Animal Farm,” many characters use rhetoric to persuade and manipulate, but the most skilled speaker is Squealer. Squealer's unparalleled ability to use rhetoric is the reason Napoleon rose to power. He distorts the truth in his speeches, and when Napoleon needs to solve a problem, he simply has Squealer address the animals, who then believe and support everything he says. Squealer uses a variety of persuasion techniques, including rhetorical questions, inclusive language, and exaggeration, but most importantly, he uses rhetoric. Throughout the book, Rhetoric is portrayed as a greater adversary than Napoleon or Mr. Jones could ever be. This shows that lying, confusing or distorting the truth can never lead to anything good. Orwell effectively illustrates how problematic rhetoric can be. Napoleon's greatest challenger is Snowball. Napoleon has been evil from the start, but now, with Mr. Jones gone, there is no one strong enough to oppose him. He can finally do what he wants. All he has to do is convince the animals. He's always wanted to do his own thing, and it seems he'll go as far as it takes, even condemning Snowball's work on the windmill. He knows very well that with the construction of the windmill under Snowball's leadership, Snowball will be considered "better" and will give him power. Power, according to him, belongs to him by right. He knows that the windmill will benefit his well-being, but he is still willing to oppose this idea to prevent Snowball from taking power. Snowball was a real threat to Napoleon. Unfortunately for him, Snowball was very good at what he did. "When Snowball's plans were completed... Snowball's eloquence had carried them away... By the time he had finished speaking, there was no doubt as to which direction the vote would take..." Napoleon did not had no way to refute Snowball's persuasion and had no choice but to use brute force, physical violence and fear by unleashing the large dogs he had trained Snowball on....... middle paper......Orwell proves throughout the book that rhetoric is indeed a problem. It demonstrates how easy it is to confuse animals and trick them into believing what they are told when they don't understand the concept. It works effectively to convey the message that “rhetoric is a problem.” Squealer uses rhetoric to make the farm animals think they are remembering something that didn't happen. He also tricks the animals into believing what Napoleon says, and he has the perfect audience to listen to him: a group of loyal, uneducated animals. George Orwell manages to articulate the message he wishes to convey by using language in its most powerful form, “rhetoric »..’