He does this by giving personal accounts of this horrific discrimination and using descriptive vocabulary that causes the audience to notice a sense of knowing in the author. He begins to discuss the judgment he faced, stating, "I got used to it but I never felt comfortable with people crossing to the other side of the street rather than passing me" ( Staples, 189), which allowed the audience to put themselves in Staples' shoes and somewhat of the treatment he endures on a daily basis due to his appearance. The author also justifies his credibility by giving other examples, such as when he was the victim of racial profiling in a jewelry store to the point that a worker brought out a red Doberman. By implementing these appeals to ethos, Staples was able to effectively convince the audience that he was a credible witness to these unjustifiable acts by describing to the reader the events he himself had experienced. He was able to present this example that not only various African American men could relate to, but also an example that he himself endured, which helped to further strengthen his argument and successfully attract the audience to his