Compare and contrast the two media campaigns from a historical perspective. How are they similar? How are they different? Historically speaking, the two products are similar in that they are both men's shaving products and they both were successful in selling in their respective eras, although they used strategies of different marketing. They were also similar because they used humor to capture the attention of future buyers. The difference between the two was that Burma Shave Club only used street signs for their form of advertising, but then again, Burma Shave came out in the 1920s, so I personally think their marketing strategy was good for this period. They were popular until 1963, when the last signs appeared. The DollarWhy was it so effective back then?Burma Shave used signage to reach its audience. It was effective because the phrases and poems on the signs were naughty and funny and reading one sign made you wonder what you would read when you saw another sign. Dollar Shave Club used modern technology and humor in the form of a video advertisement to reach their target audience. It's effective because Michael Dubin, the company's CEO and business star, implemented just enough humor into the message that you're most likely to remember what it was about, creating thus sales for the company. Based on your research, which media campaign was the most revolutionary for its time? For what ? I would say that the Burma Shave campaign was the most revolutionary of its time because, although it was aimed at men who shave, there were also signs that appealed to women. For example, one of the signs put up in 1930 read: Is your husband / Behaving badly / Grunting and grunting / Roaring and raving / Shoot the bully a little / Burma-Shaving. This specific panel was talking about the specific ad I saw on YouTube where there were girls and they asked them questions like, "What does it mean to do things 'like a girl?' » and “Have you ever been told that you do something “like a girl?” » The campaign teaches girls not to limit themselves to what society says they are supposed to do. One of their slogans is “Don’t stop until you’re UNSTOPPABLE!” » I think this is a good message to give to girls of all ages. What demographic is this campaign aimed at? Do you think you're a specific fit for their target audience or might they be surprised that you're a fan? The campaign targets women of all ages and races, especially the younger generation. I hope to have my own daughter one day so I can teach them that they're not just supposed to be housewives and not listen to people who tell them they can't do certain things because it's not what girls are supposed to do. TO DO. I don't think anyone would be surprised that I'm a fan of the campaign. You should have already joined a week 3 job simulation team. I hope you are working on this week's project (due this Sunday). Give a brief update on your team, your responsibilities to the team and what you have done to drive success..