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Essay / Borgata Hotel Casino and Spa Recruitment Campaign . Borgata wanted its staff to be passionate about why they wanted to be employed at Borgata, which would ensure the company would thrive in its new venture. To attract the quality staff they need and effectively manage the number of potential applicants, Borgata must have a variety of recruitment programs in place. By having more than one recruitment initiative, they can ensure they maximize efficiency in attracting the right candidates and filtering out those who do not meet the standards they are looking for. Borgata must maintain and exemplify the hotel and dining service that Atlanta is accustomed to, in order to attract the right chefs and hotel staff they can ensure that the city's demands are exceeded. Recruitment Methods There are many types of recruitment programs that can attract the range of people the hotel needs, by placing newspaper advertisements, billboards and advertising plaques outside points retail or transportation. Other types of campaigns may include electronic media, websites, mobile recruitment stations and career fairs. As this was a new hotel and Casino could only succeed with one recruitment method, the external method would have to encompass all types of recruitment to successfully hire more than 5,000 employees. I suspect that some positions may well be transferred from other areas of Borgata to ensure that the property has experienced staff to manage the new hotel.Recruitment programsMedia advertisingAdvertising in local newspapers, hospitality magazines and games would help...... middle of paper ......potential associates were offered to "Work in a different location". Borgata recruiters will also create a strong presence at upcoming career fairs at regional colleges and universities, inviting candidates to experience the Borgata difference and apply for positions on BorgataJobs.com” (Borgata Hotel Casino & Spa, 2006 , para. , M.G. (2010). Industrial/Organizational Psychology (6th ed.). Belmont, California, USA: Wadsworth Cengage.Borgata Hotel Casino & Spa. (2006). BORGATA WILL INCREASE EMPLOYMENT BY 25 PERCENT WITH 2006 EXPANSION. From the press release: http://www.theborgata.com/press/press-releases/archive/2006-recruitment-initiativeInteractive, C. and Sandler, J. (2011). Creative recruiting helps hotels attract the best employees. Retrieved from Hotel & Motel Management: http://findarticles.com/p/articles/mi_m3072/is_19_219/ai_n8967683/
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