1 IntroductionHong Kong is located in the center of Asia, which attracts buyers and sellers from all over the world. Besides, Hong Kong is the best place to be a gateway to the Chinese or Asian market. The reason we choose Hong Kong is that our market is the freest economy in the world. Gift resource requirements have become higher. Here is the best chance to promote the product all over the world.1.1 The purpose of international gift exhibition Through this event, we can provide hands-on experience and also let guests fully understand the special culture and development trend of the international market, and the pursuit of an excellent opportunity to seize the exchanges and cooperation between local buyers and various sales channels are not to be missed, your business is an excellent business platform to strive. International Home Accents & Decoration, Fashion Accessories & Jewelry, Fashion Lifestyle Products, The Joy of Gaming Supplies, Stationery & Office Supplies, Creative Living Grocery Store. Such as the largest in the industry, the visit of the largest and most impactful buyer in the market is one of the strengths of the exhibition.2 Event Details Event Title: Hong Kong International Gift ShowOrganizer: Global Sources CompanyTheme: International gift exchange and cooperationLocation: Asia World-Expo, Hall 2Date: June 25 to June 29, 2014Time: June 25-28 10:00 a.m. - 8:00 p.m. June 29 10:00 a.m. - 5:00 p.m. Program and scheduleThe first three days are only available to invited companies or the same sector that applied. The gift show mainly focuses on the B2B trade show, but it would have the opportunity to introduce the product to the public. The last two days it will be open to the public in order to attract local buyers. During trade...... middle of paper ......premiumfair-en/s/860-For_Exhibitor/HKTDC-Hong-Kong-Gifts-and-Premium-Fair/Advertising-Opportunities.html [Accessed: April 25, 2014]AsiaWorld-Expo Management Limited (2005-2014) VENUE FLOOR PLANS [Online] Available at: http://www.asiaworld-expo.com/Download/Pdf/enUS/factsheets_Space.pdf [Accessed : April 25, 2014 ]Buspak Advertising (Hong Kong) Ltd. (2012) AD FORMAT [Online] Available at: http://www.buspak.com.hk/web/our_services_details.aspx?charset=1§ion=1&part=5&id=80 [Accessed 25 April 2014]Citybus Limited & New World First Bus Services Limited (2011) Advertising [Online] Available at: http://www.nwstbus.com.hk/company/advertising/index.aspx?intLangID=1 [Accessed: April 25, 2014]JCDECAUX PEARL & DEAN LTD. (2013) MTR Advertising [Online] Available at: http://www.jcdecaux.com.hk/documents/mtr/MTR-PosterAd_FeatureAd-2013-201300509_r.pdf [Accessed April 25 2014]