Sexualization in sportThe sexualization of girls is a growing and alarming trend in today's society. The report we read raised some solid points and I think the biggest factor comes not from the media but from parents. With today's parents being much more open and accepting of their children's choices in wardrobe, leisure activities and role models, this gives young, immature girls the opportunity to emulate older, mature women . The article gives an example of direct contribution, such as entering young children into beauty pageants and even plastic surgery, but the process begins much earlier (Zurbriggen, Collins, Lamb, Roberts, Tolman, Ward, and Blake , 2010). The growing number of young parents and the multitude of easily accessible media, mainly social networks, give an influence formerly left to the family and those around them. We are in an environment of instant sharing where people now use social media as excuses for impromptu photo shoots. From birth, children are photographed for the sake of social networks and this is not limited to young girls. Young two- and three-month-olds are dressed in 1920s "flapper girl" outfits, and what were once cute and perhaps inappropriate photos reserved for private family albums are now instantly distributed across the Web for so that millions of people can see them. Parents are buying “too sexy” baby diapers and onesies. Children are exposed early on to the gender roles their parents want them to play, and in many cases the instances are very mature for their age. As young children grow, so do the resources and materials they have access to. A 12 year old girl with an iPad and a smartphone has the same access to hardware as a 35 year old woman, unless parents have placed restrictions...... middle of paper ......ed- sports-2013- brandpeak/Estaban. (December 3, 2013). The %0 Most Talented Female Athletes of 2013. Retrieved from http://www.totalprosports.com/2013/12/30/the-50-most-googled-female-athletes-of-2013/McBride, K. ( 2011, December 22). Letter of intent. Retrieved from http://espn.go.com/espn/story /_/id/7379853/espn-tries-solve-equation-women-sports-fansStephey, MJ (May 21, 2009). Sex sells. here's why we buy. Retrieved from http://content.time.com/time/health/article/0,8599,1900032,00.htmlZurbriggen, EL, Collins, RL, Lamb, S., Roberts, T., Tolman, DL, Ward, LM and Blake, J. (2013). Report of the apa working group on the sexualization of girls. Retrieved from American Psychological Association, website: https://elearningpilot.utdallas.edu/bbcswebdav/pid-422437-dt-content-rid-2965627_1/courses/2142-UTDAL-PSY-4346-SEC001-21123/report -full. pdf