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Essay / Starbucks Social Responsibility Case Study - 735
Every customer served is treated with the utmost respect, while equal care is given to the coffee and other merchandise - providing the recipient with superior quality of the former blow or he will gladly do it again. When customers enter the establishment, they are greeted with comfortable chairs and a warm “nestled at home” atmosphere, avoiding the barren walls and cold atmosphere of other businesses. This environment aspires to be a place of unity – bringing people together, a study hall for the exhausted student or even a place to read the newspaper before work. Whatever the necessities, Starbucks provides the answer. For example, for every bottle of Ethos Water sold, five cents is donated to the Ethos Water Fund to provide clean drinking water to children who cannot access it themselves. This fund has helped more than 500,000 people around the world to access drinking water, hygiene and sanitation (Ethos Water Fund). Clearly, Starbucks believes in the necessity of humanity. In conclusion, Starbucks has discovered many aspects of social responsibility and has proven that it can meet the needs of the environment, health and well-being of those responsible for all aspects of the business, as well as communities affected by the Starbucks brand..