Energy is used unnecessarily when an electronic device is plugged in. This energy used is called phantom load, or standby power. Excessive human activity, such as aimless use of electricity, as well as brazen use of other natural resources and various products that deplete the ozone layer, affect the earth and ruin the environment. Some simple steps involving learning theory that can be used to help stop this public service announcement, using observable learning, reinforcement, saving money, and praise, and generalization, by associating smaller devices with any electronic device that can be turned off. The long-term benefit of learning to unplug electronic devices that are not in use is reduced resource usage, as well as a longer rate of sustainability of the Earth.I: Energy Conservation: Phantom Loads and environmentAmong the many types of ecological practices known to humanity, the easiest, but least practiced, habit is the one that can save the most. Electricity is a non-renewable resource used daily and on a global scale. Electricity comes from a variety of resources, from wood to water to wind. Electrical energy distributed to households is often used and abused, then wasted. Since electricity powers everything known to man, it is widely used and thus allows for waste. This waste can be easily avoided and, in doing so, can save many aspects of raw resources, such as water, wood and oil. The typical American home is filled with a plethora of electronic devices ranging from entertainment systems to computers to refrigerators. Homes are filled with small appliances and other personal care items that are not used daily, middle of paper......a big societal challenge. American Psychologist, 64(5), 339-356. doi:10.1037/a0015685. Killeen, P., Sanabria, F., & Dolgov, I. (2009). The dynamics of conditioning and extinction. Journal of Experimental Psychology: Processes of Animal Behavior, 35(4), 447-472. doi:10.1037/a0015626. Langmeyer, L. (1984). A social-psychological perspective on energy conservation in residential buildings. American Psychologist, 39(7), 810-811. doi:10.1037/0003-066X.39.7.810. Livesey, E. & McLaren, I. (2009). Discrimination and generalization along a single dimension: Peak shift and rule-governed response. Journal of Experimental Psychology: Processes of Animal Behavior, 35(4), 554-565. doi:10.1037/a0015524. Skinner, D. (2007). Review of “Learning and Behavior: A Contemporary Synthesis”. Canadian Psychology/Canadian Psychology, 48(4), 281-282. doi:10.1037/cp.48.4.281.