Gap Analysis: Global CommunicationsGlobal Communications is a company that was losing value and competitiveness in the market. In an attempt to save itself, the management team developed a plan to reduce operating costs by 40% and increase product offerings to its customers. This plan involved outsourcing part of the call center workforce to India and Ireland. The employees who were to be outsourced were members of the Technology Workers Union. When confronted with the proposed labor outsourcing, the union vehemently opposed the plan which sparked the conflict between the union and the Global Communications management team. A number of things could have been done to minimize the impact of the new strategic plan. such as maintaining better communication, managing risks, planning for contingencies and being more competent in negotiating conflicts. It should also be noted that the difference in ideology between the two parties has made it very difficult to find an amicable solution that benefits both parties equally. Situation Analysis Identifying Problems and Opportunities When developing the new strategic plan, the Global Communications management team did not analyze the complete situation. and failed to address key areas of concern.