However, there are many ways to go this route. In some cases, they actually strive to improve their methods. A recently hired vice president for customer experience pledged to put customers “at the center of every decision we make.” Even CEO Brian Roberts emphasized that Uber has model customer service. Corporate governance is the system of practices that provides a framework for the company's goals and objectives. Comcast should develop a corporate governance plan that outlines what must be done to achieve its goal: strengthening its customer service. Below I will explain what I believe will benefit the company and increase its service skills. First, they need to focus on improving their customer service and give it the same attention as they do innovative products that outperform their competitors. Additionally, offering incentives for completing surveys will increase responses. This will help management direct what needs to be done and how they can accomplish it. Some of these incentives may include gift cards or even account credits for a discount on a month's bill. Training courses and webinars for employees will be an engaging experience if all