Gap Analysis: Harrison-KeyesHarrison-Keyes is a global print publisher specializing in scientific, technical and business books and journals, professional and consumer books, textbooks and other teaching materials. for all levels of study. Founded in 1899, Harrison-Keyes evolves to meet the needs of its customers. By the mid-1950s, the company became a leading publisher of business, scientific, and technical information (Apollo, 2008). In an effort to continue building its success and remain competitive, Harrison-Keyes has hired a new CEO, replacing Meg McGill, a strong proponent of electronic publishing and the one who pushed Harrison-Keyes to shift the market to that of electronic publishing. The new CEO, William Guardo, favors traditional publishing and has little experience in high technology, unlike the previous CEO, Meg McGill. Situation Analysis Identifying Problems and Opportunities Under the leadership of former CEO Meg McGill, Harrison-Keyes was implementing electronic publishing through an overseas company Asia Digital. However, due to massive coastal flooding, Asia Digital was wiped out, leaving Harrison-Keyes without a digital business or backup plan. Additionally, due to outsourcing, government employees fear for their jobs and are looking for a way out, even if it means going to work for a competitor. Additionally, the implementation budget was cut by 20%, leaving them with fewer resources and more problems. The e-publishing marketing campaign is not going as well as expected, with initial projections of around $16 million but only realizing $3 million. With all these problems arising, the new CEO gives the management team working on this implementation project a month to get everything in shape or he puts an end to electronic publishing. He is not a big fan of e-books and does not want to continue investing money in a project that does not bring in any income. Harrison-Keyes has various opportunities to explore, whether it's revamping their marketing campaign or covering different markets they may have missed. . Something is wrong, whether it's because of the weak campaign or the lack of buy-in from employees and customers. The Harrison-Keyes leadership team needs to focus and gain buy-in on why this implementation is important to the publishing industry, particularly if the company wants to continue to thrive with technology cutting edge. Stakeholder Perspectives/Ethical DilemmasCurrently, Harrison-Keyes' main stakeholder is William Guardo, the new CEO replacing Meg McGill. He's not a big fan of e-book publishing and isn't really into technology..