Internet AdvertisingInternet advertising is the way of the future and this is very evident since many companies and businesses have their own websites and advertisements are spread all over the World Wide Web. The Internet or World Wide Web is quickly becoming the most effective way for a business to promote its products or services to its customers. Websites such as search engines or small sites that sell advertising space for sponsorship purposes benefit greatly from the increase in Internet advertising. The fact that the number of people with access to the Internet is increasing as well as Internet services that will allow potential customers to view these advertisements also contribute to companies' profits. Internet advertising is growing rapidly and advertisements will become more visible in our use of the Internet. When advertising on the Internet, both companies and sites like search engines benefit. In 1995, when the Internet was not as recognized as it is today, advertising was worth US$312 million. It is estimated that in the year 2000 advertising spending will increase to $5 billion and this money will go to search engines or small websites that allow businesses and businesses to have space to advertise their products or services. Businesses will benefit from using Internet advertising because it is much cheaper and more effective than standard advertising. Larger companies can also sponsor smaller websites...