Have you seen any pre-game spots promoted during the week? While the Super Bowl was previously considered an important event primarily due to the power that commercials had during the game itself, advertisers have recently begun providing audiences with teasers and previews intended to promote the viewer's need to actually want to see these respective advertisements. The social media environment has proven to be a particularly important channel when examining this event, with many advertisers promoting their Super Bowl commercials days before the actual start of the game. The Ad Blitz Youtube channel was probably one of the most important acts that made the event possible. for people to understand the power of Super Bowl commercials. Google used the channel in an effort to add a series of teaser ads that aired during the game. While the Super Bowl and associated ads were once a one-day event, they gradually expanded into several weeks filled with messages of eagerness in